
The Insight App
Dr. Stacey Ball of the The Insight Centre came to Armour in mid 2019 with an idea for an app and required the services of an experienced design agency to make it a reality. Working as a clinical psychologist that specialises in the area of children and teenager’s mental health, Stacey saw a clear gap in the market for an app that enables parents to help their own children with their mental health. The app was designed with kids, teens and their parents in mind and is available in two versions, Insight and Insight Kids
Client
The Insight Centre
Services
UX Approach
Armour needed their own insight into the area of mental health so we hosted a stakeholder workshop with the key members from The Insight centre at the beginning of the project. This allowed Armour to ask questions and learn as much as we could about the dynamic of parents having children who experience mental health problems.

UX Research
The workshop helped us to define who these potential users of the app are and what are their goals for this app. During this session we created some proto-personas of the typical users, started journey mapping some fo the key flows and outlined the primary goals of the app. The workshop was key to helping us plan a simple user experience for the app going forward.

Wireframe
With our initial research steering us, Armour started putting together some early designs for the app. What initially started out as rough sketches on paper was then brought through into Sketch where these early concepts where built upon. Our UX design team spent time crafting the different flows for both the adult, teens and children’s perspective of the app. These designs were sent back and fourth to the client for feedback at various stages.

User Testing
With a design in place, our next step was validating the design to ensure it’s easy to use, easy to understand and that our identified users could find their way around in it. To achieve this, Armour hosted a testing session up in The Insight Centre with a mix of parents and teenagers. Usability tests typically involve a short list of tasks for each participant to complete, the UX lead will moderate and observe as the participant works through these tasks. Usability testing helps us to catch any issues with the design before even one line of code is written!

Findings Exerpt
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60% had an issue with the age selection input during the app’s onbaording session.
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Several users noted how they would prefer to see a ‘Skip For Now’ option on the post-exercise questionnaire.
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It was noted how in various sections of the app, the chosen body size was too small to be fully legible
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Nearly all of the users interviewed noted how there was no method to mute the background music on the app’s podcasts.

User Interface Design
With a validated and proven design, the app moves into it’s final stage where we craft a beautiful UI to match it’s beautiful UX. At this stage of project, the app is handed over to Armour’s visual UI team under guidance from the UX lead. Here the colour scheme is agreed upon, font’s are chosen, icons are generated with this stage simply being described as the “painting the picture”.

