Making Digital Products come to life

Once a Website, App, or GUI has been designed to a high-fidelity, the Design Team set about creating the interactive elements and micro-interactions. These interactions add an extra level of depth to the User Experience. Having visual and/or audio impact with the digital product provides a sense of engagement and instils a sense of confidence in the product. When we are working on the interactive design phase of a project, we consider how the user interface reacts to different actions such as touch, click, swipe, scroll, pinch, rollover, timed events, and so on.

Interactive elements can be used to really make an outstanding user experience, with consideration to timed events, actions beyond the stage, and 3d environments.